An interview from 2012 is coming back to haunt North Carolina House Speaker Thom Tillis. In the interview he encouraged the GOP to increase their efforts to reach minority voters, but his message got lost when he made the mistake of implying that those voters were not the “traditional” population.
Tillis’ team wants you to know that that isn’t what he meant–after all–he was trying to court minority voters, not turn them off. As his campaign manager told Talking Points Memo:
“Traditional” North Carolinians refers to North Carolinians who have been here for a few generations.”
The only problem with that logic is that much of North Carolina’s black population has been there for a few generations. In fact, North Carolina’s black population hasn’t changed much in almost 40 years.
And he was also wrong when he said that the traditional population is stable….the white population is actually growing, it’s just not growing as fast as the Hispanic population. So what we’re really talking about is proportions, and how those proportions can swing an election.
If Tillis really wants to reach minority voters–his messaging needs to be…How can we put it? LESS TRADITIONAL.
Credit: Alicia Menendez and Andrea Torres